Search engine algorithms have evolved in such a way that they can:
1. Understand the thematic context behind the search intent.
2. Link it to similar searches they have found in the past.
3. Provide websites that most accurately answer the query.
Due to the user traffic that moves through the structure of Topic Clusters, Google ranks pages that use this organization better, especially those with a central theme. Therefore, Topic Clusters are a strategy that benefits SEO optimization.
[Tweet “[“Due to the user traffic that moves between the india whatsapp number database Topic Clusters structure, Google ranks pages that employ this organization better.”]”]
Now, Topic Clusters are becoming the future of SEO. As topic cluster pages are created and connected to the central topic, the pillar page supports the related ones.
So, search engines will use those links as signals to determine the authority of the pillar page . The more pages that link to it and related clusters, the higher the chances of it ranking in SERPs.
However, this does not mean that you should stop using SEO techniques such as:
-The use of titles and subtitles: H1, H2, H3, etc., in the text.
-The use of keywords in the “alt” of images.
-The adaptation of URLs.
These will continue to contribute positively and effectively to positioning. For its part, Google will continue to continually update its algorithms to organize content.
While users will take advantage of new technologies, such as voice search, and will make increasingly specific queries in a more natural way.