In today's post I want to tell you how you can create headlines for your blog and get them to immediately catch the attention of users, triggering the response you want in them.
Ready?
Video inside!
What makes a title go viral?
You might be surprised by the answer to this question: people want to improve their relationships.
It's that simple.
That's why we communicate, tweet, blog and talk to our neighbors.
This is according to a study telegram group philippines conducted by Coschedule.com that analyzes the psychology behind the impulse to share content .
The problem is that this need to improve relations can be due to different impulses.
In some cases we seek to improve our self-esteem (the famous "expert" syndrome), in others, our popularity or prestige among our peers.
Which of these impulses will dominate when you hit “share”?
It depends on the hierarchy of your needs, something that psychologist Abraham Maslow stated in his work: A theory of human motivation in 1943, a work that he later expanded.
Maslow's pyramid of human needs
If you studied this pyramid in school, you will remember that it serves to establish the priority that humans give to our needs.
As the most basic needs are satisfied (eating, sleeping), we develop new and higher needs, which are at the top of Maslow's pyramid.
That is, if we have water, food and shelter, we begin to care about getting attention, recognition and praise from others.
These factors are the driving force behind everything we do, every day – even when we choose to share an article on social media .