How to use visual communication in your workflow (+examples)

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They say that a picture is worth a thousand words. Because a clear and powerful image can help you feel, understand, capture and remember information much more effectively than the longest description.

Considering the average human attention span is just 47 seconds, visual communication is more important than ever.

In this blog post we explore what visual communication is and how you can use india whatsapp number data it to improve the effectiveness of your work.

What is visual communication?
Visual communication is the process of using visual elements, such as photographs, videos and graphics, as part of the message. It is the act of prioritizing the visual impact of the message over the verbal aspects.

That doesn't mean you avoid words altogether. In fact, effective visual communication leverages multiple modes to paint a clear and complete picture.

Types of visual communication
Visual communication is everywhere. It’s in the graphical user interface (GUI) we use on our phones and computers, in the emojis/gifs we send to each other, and in the lists and presentations we make. Some of the most common types of visual communication are as follows.

Images and photography
Since its invention in the 19th century, photography has been an excellent format for visual storytelling. Newspapers and magazines have used it to inspire people, stop wars and bring about great social change.

Windows XP wallpaper

Windows XP wallpaper by Charles O'Rear (Source:_)

Wikimedia Commons

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In the digital world, images have unquestionably taken center stage.

With the dramatic improvement in the photography capabilities of a standard smartphone, you can now take a photo as good as any other and use it to educate and excite people.

Illustrations and infographics
Illustrations and infographics visually represent a concept, process or data in the form of diagrams, flowcharts, maps, presentations, etc. They are characterized by their ability to:

Simplify abstract concepts or data correlations
Making dense information accessible and appealing
Attracting the audience to focus on what is important
Facilitate long-term memory
In the business world, teams constantly use infographics, process maps, pie charts, etc.