little, and in most cases badly.

[muniyaakter]

We are talking about a good that we are very rich in and an economic sector that could generate ripe fruits, but that instead, partly due to a lack of foresight, partly due to the cultural resistance of a “conservative” (and often incompetent) ruling class, continues to live in an increasingly disastrous situation. In the internet age we might think that theatre and art are “naturally” social, but this is not the case for Italian theatres and museums. The 10th Civita Report “#Socialmuseums. Social media and culture, between posts and tweets” tells us about an Italy in which the majority of cultural institutions use social networks too


And we are talking about over 36 million Italians who regularly frequent them cambodia telegram data s, 60% of the population. This is a pool of potential visitors not only for the most well-known theatres and museums, but above all for the lesser-known ones, scattered throughout every corner of our beautiful country. Social media , in fact, could be a very powerful marketing tool in the territory , capable of reaching thousands of people, involving them and above all building their loyalty. The data shows that only 9 million users (36.6%) interact with cultural institutions through social networks.