If your blog, business or company follows a social media strategy on the popular social network created by Mark Zuckerberg , you have probably noticed that in recent days you have fewer “likes” on your Facebook page.
Before you throw your hands up in the air and start asking yourself catastrophic questions like “What have I done wrong? Why are my fans no longer interested in what I have to say? Do they no longer love my brand? Are my blog’s days numbered?” and other similar questions, I’m going to ask you not to panic and to read the following article to find out the reason for your supposed problems.
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The reason for having fewer “Likes” on your Facebook page
What Facebook intends with this measure
Have you already noticed the effects of this measure taken by Facebook on your page?
Do you think it is a good measure?
Do you have any other ideas of this type in mind to dominican republic telegram data the reliability of Facebook's real audience?
The reason for having fewer “Likes” on your Facebook page
Apparently, Facebook has decided to carry out a general cleanup of what is currently the most popular social network with the most users in the world. This cleanup, which has been taking place since March 12 , will consist mainly of eliminating inactive accounts, accounts of users who have voluntarily deactivated their accounts or even accounts of deceased people who did not delete their Facebook profile before dying .
Also affected in the near future (and considerably) are those pages that have inflated their “like” statistics with non-recommended social media strategies (such as hiring services to obtain “likes” in exchange for a certain amount of euros or dollars).
So, if you are one of those who have engaged in this type of practice, I am very sorry, but I inform you that you have thrown your money in the trash.
What Facebook intends with this measure
As a result of this cleanup, by deleting the accounts of the aforementioned users, all the “likes” (or “I like” if you prefer the language of Cervantes to that of Shakespeare) on pages made by these people will also be deleted and, therefore, your “like” counter on your Facebook page will be affected downwards.
With this, Facebook hopes that the number of fans on pages or groups on its social network will be more in line with reality and that these figures correspond to truly active users on the famous social network, thus ensuring that both the creators of Facebook and the different blogs, communities, groups and pages created on this social network have much more reliable data about their true audience.
If you haven't noticed any change in the number of fans on your Facebook page yet, don't count your luck. The changes are being made gradually and this may be why you haven't been affected by this measure yet.
Or maybe all of your users are actually active on the social network. This will be great news for you, as it will mean that all of your fans are real and are fully active on a regular basis.
If so, congratulations on your good practices for getting new likes on your Facebook page.
To finish…
Have you already noticed the effects of this measure taken by Facebook on your page?
Do you think it is a good measure?
Do you have any other ideas of this type in mind to improve the reliability of Facebook's real audience?
Don't forget to leave me your comments on this topic and help this information reach more people by sharing the article on social media.