Frenadol for "sick" potatoes: Does that make you laugh?

[sohanuzzaman56]

We already know the Frenadol advertisement in which a complaining father tells his wife (both mature, middle-aged): “ You leave me alone with how sick I am… ” And she –helpfully-: “ Don’t worry, I have called the babysitter to come and take care of you .”

Faced with such a happy prospect, the “sick” father reacts as follows:
1) he does not take Frenadol for the moment.
2) he lets his imagination run wild , imagining a very young ebay data babysitter coming down a red staircase, smiling with (feigned?) modesty.



We all know the happy ending of the ad: the babysitter can't look after the sick dad, the mother-in-law could take her place, but dad takes the Frenadol promptly, because “Frenadol Complex effectively stops the symptoms of flu and colds… if you want ”.That is, maybe you don't want to: maybe you have "other" reasons for not taking Frenadol and staying "sick" at home. I don't know. You'll know... (accompany "you'll know" with a movement of the eyebrows, twice).

A poorly directed campaign.

Frenadol wants to bring its brand closer to us in a humorous way, so that we perceive it as a fun, cool and super cool brand. That is why it makes that “wink” to its target audience …

The problem arises when it is not clear which target audience this ad is specifically aimed at and which target audience it has managed to inundate with appreciation for the brand . Let's analyze it in detail:

a) Teenage babysitters? Definitely not: they would have cast George Clooney as a sick dad, who would have mixed Frenadol with a Nespresso capsule – What else.