Is your product or company not really photogenic? No problem, a product usually does not provide a really exciting or inspiring image. Create the right context for your product. Choose a theme that fits your product. That theme does not have to have a direct link with your product, but for example with the lifestyle that fits it. For example, Red Bull very successfully claims the theme extreme sports and also carries this out on Instagram.
Use user content
All brands can be found on Instagram, says Nitrogram , the platform for brands on Instagram. latvia phone number list This means that every smartphone owner can take a photo and tag it with your brand. So it is likely that there are already several photos of your brand on Instagram before your brand officially starts with Instagram.
This is also a great opportunity to discover your visual theme. What your target group posts about your brand on Instagram is the story that already works in images before you have put any energy into it yourself. What photos do people post about your brand? Make a creative translation of that and create the context. In this way, Instagram users can contribute to the lifestyle around the Innocent Smoothies brand via the hashtag #innocentinspires.