E-commerce platforms must not only balance the sales efficiency of merchants and continuously improve consumer experience and services, but also ensure the profitability of merchants and platforms in order to maintain a comprehensive low-price strategy for a long time. The difficulty can be imagined. In the end, the price war can only become a limited and local competition. Major e-commerce platforms will re-examine the category advantages, experience and service differences, and increase investment in a focused manner to form a differentiated competitive advantage other than price. At present, both online products and offline stores lack traffic.
While Xiaohongshu can still attract some traffic, systematic japan mobile number code method of offline stores to do Xiaohongshu for your reference. Last week, before I started talking to the owner of an offline store on the phone, he asked: "Is it suitable for offline stores to do Xiaohongshu?" I said that now relying on the traffic of the business district, if you don't do Xiaohongshu and Douyin online traffic, non-brand merchants are basically wasting and dying. At present, consumers are less and less interested in going to the business district.
The traffic of the business district has plummeted. It is really difficult for offline stores to only stick to the business district of a few kilometers! At this time, we must do a good job of online + offline combination punches. Online, we must do a good job of Xiaohongshu, Douyin, Dianping and other platforms to increase public domain traffic. I accidentally came across the account of a Shanghai custom cheongsam store. The account content focuses on stores, customer cases, products, etc. After the notes exploded, the comment area led to the store address.
offline stores can attract users by operating Xiaohongshu.
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