Awareness - attention phase Ho

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However, a key component of inbound sales is connecting with buyers before they enter the decision phase. Because you want to be there to guide your ideal customers to a decision or to connect before they make a decision.

The following list of questions will help you create this connection.

Find answers within the three phases
Ask yourself key questions within the three phases and try gambling data germany to answer them. These answers form a solid foundation for understanding your target customers and their research process or customer journey. do buyers describe their goals and challenges?
Do buyers have trouble identifying your goals and challenges?
How do you find out about it?
How do buyers prioritize their goals and challenges?
What happens if buyers remain inactive?
Consideration - consideration phase

Which solution categories are buyers examining?
How do they find out about possible solutions?
How do buyers weigh the pros and cons?
How do you decide which category is the right one?
Decision - decision phase

According to which criteria are available offers evaluated?
What do buyers like about your offer compared to other offers?
What are common concerns about your offering?
Who on the buyer's side needs to be involved in the decision? How do their perspectives differ?
Do buyers want to test your offer before buying?
Are additional preparations necessary (implementations, strategies, etc.)?