Create content that gets shared

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shishir.seoexpert1
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Joined: Tue Jan 07, 2025 6:17 am

Create content that gets shared

Post by shishir.seoexpert1 »

Think about what content you could create and consider why people share content online. Here are a few possible reasons:

To promote a sense of community
To reinforce an existing opinion
To refute an argument that contradicts the common opinion
To start or revive a discussion
To improve your own opportunities/prospects (e.g. through advertising, sales promotion)
To make the person sharing the content look “smart”
To evoke certain feelings
Take a close look at your competitors
Once you have compiled a list of content gambling data france creation ideas, take a look at your competitors' content. Pay particular attention to the following points:

Is there similar content that has been really well done?
Is there similar content that you would say you can do better?
Where have your competitors not yet placed content? Can you create and publish “fresh” content there?
Who is promoting your competitors’ content and on which platforms is this happening?
Which keywords do your competitors’ content rank particularly well for?
Develop a believable story
It is important that you make it clear who you are and what your company stands for. To do this, you should use similar phrases (keywords) both on-page and off-page. Keywords should reflect the specific search queries of your target customers and are crucial for search engines to understand your USP, i.e. the unique selling point of your company. There are several ways to develop your keywords:

Google Ads Keyword Tool
suggestions from Google search
Google Suggest
Google Trends
Google Search Console
Long tail tools such as Ubersuggest
the HubSpot Keyword Tool
Once you have compiled a collection of possible keywords, you should examine which pages rank for these keywords and how much competition each keyword phrase has. When creating content, we recommend that you use the most promising keywords from your collection.
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