Some speculate that it could be a move by Meta to test new interactions or simply a fun way to engage users and take advantage of the Olympic Games period, but the company has not announced anything about this so far.
The fact is that, like any new feature on the network, curiosity led thousands to test and share the experience.
The new feature, for now, only works with the word “GOLD”. “Silver” and “bronze” do female database not have the same effect, which only increases the mystery and, of course, the buzz.
So, with this simple color change, Instagram managed to create yet another trend that dominated timelines in a matter of hours.
Why are people posting "Gold" on Instagram?
How to post “GOLD” on Instagram?
If you also want to see your “GOLD” shine on Instagram, follow this step by step:
Open Instagram: Access the app on your device.
Go to Notes: On the home page, at the top, you will see the “Notes” section above your direct messages (DMs).
Write a note: Click “Add Note” and write the word “GOLD” (all in capital letters).
Publish: After typing “GOLD”, publish your note.
That's it! The text will appear in gold for you and your followers.
Now we just have to wait for the reactions and see who else joins the gold rush. After all, who doesn't like a bit of glamour on social media?
And keep an eye out, because you never know when another word might get its own touch of Instagram magic.