Policy of adapting (often via algorithms) all or part of the marketing mix (product, price, communication, distribution method) according to a customer's preferences.
Player
A software that allows the user to gambling data laos store and consume digital audio or video files in various formats.
Preroll
The display of a video advertising message for a few seconds before viewing a content video (cinema trailer, show, community video, TV catch-up, etc.). This pre-roll format generally lasts from 10 to 20 seconds depending on the formats offered by the advertising agencies.
Preview
Dissemination of an advertising message to an audience constituting a representative sample of the target, before its commercial exploitation.
Product Owner
The Product Owner (or PO) is responsible for developing a product. His role is operational. He brings the vision of the product to the different teams. An expert in agile methodology, he acts as a link between the business, marketing and technical teams of the project. He is the interface between the user, the scrum master and the teams responsible for development.
Marketing Psychology & Consumer Behavior
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shishir.seoexpert1
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