Use your keywords in the title, description and tags of the video.
In the description, always get to the point of what the video is about, try not to make it too long, two lines are enough.
Create playlists to categorize your videos and organize your series.
The average length of your videos should be based on your retention rate. YouTube provides this information in its analytics.
Customize your thumbnails.
9. Plan
It's important to plan what you want to do with your channel, such as when to do collaborations, whether you need to hire an editor to make your content look more professional, or whether you need to buy better camera or lighting equipment.
Your YouTube channel also needs a bit of investment and you must plan and coordinate all of this. This way you won't have to deal with unexpected expenses or unusual situations in your audiovisual content marketing plan.
You want to stick with this for the long term so you can see real results.
10. Engage your viewers
You can create several videos in which you involve your audience so that they participate. Q&A or questions and answers are very popular on YouTube, in this case you should notify your followers that you will be answering their questions in an upcoming video, you can compile these questions and create a script based on them.
This form of interaction with users also allows you to promote your channel on social media. You can create a hashtag on Twitter or Instagram so that your followers and other people can ask you questions or at least see what you are doing and gain new followers.
On the other hand, live streaming is also an excellent resource to develop canadian healthcare and medical email list your audiovisual content marketing plan. It allows you to interact with your followers in real time. You can ask them questions, answer theirs, find out what they like about your brand or what they don't.
Here is a list of recommendations to help you start interacting better with your followers:
Make an emotional connection, let them know with your videos that you want to be a friend, not just another YouTuber.
Ask them to comment on your videos and remind them that their reactions are important and taken into consideration.
Always answers questions.
Ask for recommendations for your next video.
Have conversations on other social networks.
To conclude, don't forget to be authentic, every video you record, produce and edit should be with the best of efforts, good work is always noticeable. And copied or unoriginal content is also noticeable, so keep your determination because he who persists and does things well succeeds.
Author:
Perlys N. Torrealba
I have a degree in Social Communication, my goal is to write digital marketing topics that are easily understandable for everyone with innovative and updated content.