Recent Data Set

Obtaining Multiple Estimates The cost of employers’ insurance can significantly vary from one provider to another. Hence, obtaining multiple estimates is crucial to ensure you’re getting the best value for your money. However, don’t just focus on the cost. Also, consider the scope of coverage ...

Your job as a marketer is to support your sales team. The next time you sit down to design a marketing campaign, start by asking yourself these two question: How will this campaign drive revenue for the company? How will this campaign support our sales initiatives? By starting there, you’ll have a ...

Continuous Learning and Adaptability The business world is ever-evolving, and what works today might be obsolete tomorrow. Successful entrepreneurs understand the importance of continuous learning. This could involve attending workshops, enrolling in courses, or simply staying updated with industry ...

Think about this for a second: if people consume these types of content often, it’s because it must be really helpful. You can then create more content about similar topics or (our favorite strategy), make popular posts downloadable. Once you know which posts are most popular, make them downloadable ...

View Website Visits and Behavior at the Account Level When you track website visits with a tool like Google Analytics, all you see is aggregated, anonymized data. While that might work for some companies, it doesn’t help B2B marketers figure out the quality of their web traffic. how to measure ...

3. Use innovative outreach to break your lead’s “guessing machine” generate b2b sales leads innovation A B2B rap video? Seriously? I think it’s pretty gutsy if you ask me. But, despite your opinion on how cool a “B2B rap video” is, a sales development rep Jeremy Leveille, used one to reach important ...

It automatically manages, monitors, and analyzes multiple social media accounts over different channels. It’s got an easy-to-use interface, as well as a great range of reporting tools for analytics. However, it’s very focused on social media marketing and has limited integrations with tools that ...

Similarly, leads-to-customers tells you how many of your original leads go on to become converted customers. This is really the ultimate measure of lead quality. Time to conversion can also help you judge how qualified your original leads were. While many factors can affect how long it takes a lead ...

All of this data is crucial for ensuring your lead generation automation tools find the right matches for your business. 2) Gather and segment contact data for your leads The next step is using lead segmentation to make your lead generation automation tools as effective as possible. Once you’ve ...

Filter 17: Email campaign email campaign filter If you have your email service provider (i.e., Mailchimp, Active Campaign or HubSpot) connected to Leadfeeder, you can segment leads based on an email campaign. Actionable Next Step: Like sorting lead lists by a referring URL, B2B marketers can segment ...